Located adjacent to MAGIC, SOURCING at MAGIC is thelargest fashion sourcing event in North America offering one-stop shopping forthe entire apparel, footwear and accessories supply chain. Twice a year, meet over700 contract and original design manufacturers, design and textile resources,fabric mills and component suppliers from the world’s most important regionsand markets, all under one roof.

From fiber to finished product, SOURCING at MAGICallows you to find new materials, resources and inspiration with unique andeasy to navigate show categories for every aspect of sourcing.

Exhibitors and Buyers

There are more than 3,500 exhibitors from 40 differentcountries exhibit in the fair and near 100,000 professional buyers from 110 countriesall over the world visit Magic. Through the survey, over 50% of buyers in thefair are the vice presidents or key decision makers in their companies. Around93% of the buyers place order in the fair. The top 37 key retailers aresourcing from the Magic Show. From the fair, we also find some buyers which arevery familiar to us, for example DIESEL, DKNY, VEGOTEX, MISS SISTY, RALPHLAUREN, CALVIN KLEIN, LEVI’S, MACY’s, etc.

GlobalMarket at Magic

This Feb, we are cooperating with China’s National Basketball Team as before,promoting and presenting the All-Star Team of Chinese Manufacturers—the GMC Community. We brought our GMC members, symbolizingthe world that Made in China, presented in MAGIC. By the way of using ELI, distributingmagazine, CD and leaflet, we introduce qualified suppliers to buyers. Manybuyers totally agree with our idea about GMC and feel interested in our on-lineand off-line service. They are happy to use our on line platform and attendprocurement meeting in order to find the right suppliers for their futurebusiness.

Inside MAGIC

From Exhibition Visitor:

Jonathan,GM of a fashion brand for ladies’ wear in Columbia. Buyer has 80 shops in USand Columbia. After our explaining of GMC and service, buyer totally agreeswith our idea and feels interested in our service. In our booth, buyer makesthe appointment with us for meetings in Hong Kong and mainland China within March for his business trip. At this moment, buyer comments that his mostconcern are the problems of rising of cotton price and labor cost, etc. Althoughthey had a thought of purchasing from other Asian countries, they decide tokeep most of the orders in China finally considering the strength of China manufacturers. Through GlobalMarket, buyer hope that they can find the rightsuppliers in the near future. 

　　　　　　　　　　　　　　　　　　　　------Jonathan, GM of Ladies’ fashion brandfrom Columbia

From Exhibitor:

Mr.Dong, GM of sweater factory in Dalian comments that he knew GlobalMarket beforeand agreed with our idea of GMC. After the show, he really appreciates ourprofessional service and attitude since we receive many buyers in our boothduring the show. About the purpose of joining Magic, Mr. Dong said the originalone is to promote their products in order to find some right buyers forcooperation in the future. In addition, they hope that they can get a better understandingabout the economic situation and fashion trend in USA. Now, he feels quitepositive about the business in 2011.

　　　　　　　　　　　　　　　　　　　　　　　------Mr. Dong, GM of Sweater Factory from Dalian