---Exhibition Overview---
The Automechanika is the leading international meeting place for the automobile sector. As the world’s biggest trade fair for the automotive aftermarket, the Automechanika spotlights innovations and solutions in the fields of parts, systems, tuning, workshop equipment, bodywork & paintwork, car wash, IT & management and the latest automobile services.
The Automechanika is one of the most successful trade fair brands of Messe Frankfurt and has a worldwide presence. With a network of 13 international events, we offer exhibitors access to new markets and bring them into contact with new national and regional visitor groups.
Added value - with each international Automechanika show the profile of the trade fair brand is increased. As a consequence, even more visitors from these different countries come to Frankfurt.
Automechanika ended with a record number of visitor nations. "Trade visitors from 180 countries have come to visit the leading international trade fair for the automobile industry over the last six days. That is a real record. Never, in Messe Frankfurt's entire history have there been visitors from so many different countries here in Frankfurt. We join the sector as a whole in counting this year's Automechanika as a thorough-going success," emphasises Detlef Braun, Member of the Board of Management of Messe Frankfurt. "4,486 exhibitors from 76 different countries have shown in no uncertain manner that the automotive sector is on the threshold of a new upturn. The sector's very positive mood throughout is reflected in the 155,000 or so visitors," continues Braun. "In all we have seen a significant increase of 5 percent in the number of visitors from outside Germany. And with it, Automechanika has once again demonstrated its position as the largest and most international trade-fair brand in the whole of the automotive industry," emphasises Braun.
----Keys----A key theme of this year's Automechanika was electro-mobility. As well as being about alternative propulsion technologies, this also specifically raised questions about the ways in which the aftermarket can prepare itself in the future for electrically driven vehicles. Beyond this, the focus was on technologies to reduce fuel consumption and on sustainable solutions for lowering emissions.
The sector's major associations also report positive developments in their field. From the point of view of Klaus Burger, President of the Federal German Association of Manufacturers and Importers of Vehicle Servicing Equipment (Bundesverband der Hersteller und Importeure von Automobil-Service Ausrüstungen e.V), Automechanika 2010 has exceeded the expectations of suppliers of garage equipment by a long way. "We were already beginning to see the first signs of a more buoyant market during the first half of the year. Automechanika has entirely confirmed this trend. The high demand for innovative workshop equipment and numerous specific orders from both inside and outside Germany show that people in the motor-vehicle sector are once again prepared to spend money. So that we are getting some very positive stimuli from Automechanika for promising developments in the market for garage equipment, which will last well into next year," explains Burger.
Levels of visitor satisfaction at Automechanika 2010 were in the region of 95 percent. After Germany, the most represented visitor nations from inside Europe were Italy, Great Britain and France. Outside of Europe, it was China, Russia and the USA who ranked highest amongst visitor nations. In particular, the high level of internationality amongst the visitors, which has risen to some 56 percent (2008: 50 percent) was considered to be entirely positive by exhibitors. Along with the "Automechanika Innovation Award" and the "Green Directory", the highlight this year was the first Automechanika Rally, with over a hundred vintage, classic and special vehicles taking part. The rally was organised in conjunction with the Association of the Independent Parts Market
----Product group---- Accessories & Tuning
IT & Management
Parts & Systems
Repair & Maintenance
Service Station & Car Wash
----Popular Products---- Engine Parts and main body parts---filters, oil pump, spark plug, turbo charger, engine, brake,etc.


Car Lamps--- Head lamp, tail lamps,etc.

Car Assessories---Mat,carpet,sterring wheel sheath,cushion, etc.

Car Navigation and Entertainment System--- Car DVD, Car GPS,etc.

----Wellknowm Manufacture Brands----Showroom of Mercedes-Benz

New Products Launch Campain of Audi

----Glimpse of the Show ----


---GlobalMarket Booth----
Brochures and Magazines

Products Galery

Exhibition Live Inquiry System

Buyers From All Over the World


----Other exhibitors' views----Dirk Zimmer, Head Volkswagen After Sales Original Parts and Programmes: "As in previous years, Volkswagen can be satisfied with the positive results we take from this year's appearance at the trade fair. In a large number of discussions with national and international trading organisations, we were able to both talk about and examine in some detail all the issues surrounding our central theme "Service core process". More than that – once again this year, we were able to conduct some interesting discussions with the press, with our suppliers and from manufacturer to manufacturer."
Thorsten Krüger, Chairman of the Board of Management at WashTec AG: "For Wash Tec, Automechanika 2010 has been a successful event with, essentially, a very interested trade and professional public. It is plain to see that Car Wash is once again more definitely at the centre of people's concerns. Our customers are asking quite specific questions on how they can optimise their washing business. Automechanika is an excellent platform for Wash Tec to demonstrate what we can do."
Arnd Franz, Head of the Aftermarket Division at MAHLE:
"This year's Automechanika has gone very well for us. In particular we have been able to report some very positive developments and some extremely satisfactory figures in terms of visitor numbers by comparison with 2008. All in all we have seen solid developments in business in all markets."
Albrecht Kruse, Managing Director SATA GmbH & Co. KG:
"Automechanika 2010 has turned out very well for us. Compared to the previous event, we have invested even more money in our stand at the trade fair than we did last time, and we have extended our new exhibition area in the new Hall 11 even further. The trade fair has unequivocally demonstrated that companies are in a positive and optimistic mood. That is reflected in the situation in the international sector. There is not a trace of the crisis left."
Ralf Blättner, Regional Head Adolf Würth GmbH & Co. KG:
"Automechanika 2010 was a complete success for us. In particular our location in the new Hall 11, with the larger stand, was very well received by our customers. We are very satisfied with the number of visitors. The high degree of responsibility for decision making enjoyed by many of the visitors is particularly pleasing."
Rolf Funk, Head of Sales, Vehicle Washing Equipment, Alfred Kärcher Vertriebs-GmbH: "The mood at this year's Automechanika was very positive. We had a great many visitors and new customer acquisitions, particularly on the second and third days of the trade fair. But we also had a lot of customers we already knew coming to visit our stand to make final decisions about buying a system."
Werner Arpogaus, Managing Director TEXA Deutschland GmbH:
"We discerned a very positive mood in the sector at this year's Automechanika. The public at the trade fair is becoming more and more international. We are naturally very pleased about this, because we can build up a worldwide network of distributors that way. You can also sense that many companies have taken advantage of the crisis to develop new products and ideas. It has become a tradition for us to present our new products at Automechanika. We are delighted, this year, with the presentation of the Automechanika Innovation Award."